Sanlam Financial Planner
Annatjie Steyn
About me
I have always loved sales, and after joining Martin on a National Komkamp in January 1985, I was so excited to be surrounded by many successful salespeople that I insisted on joining Sanlam as a representative in March 1985. I never envisaged my journey in the financial service industry to be a long one, but my protective instinct and close relationships with my loyal clients made me stay. My goal is to obtain the Adelaar before I finally retire. I am married to Martin Steyn and have 3 children, two of whom joined Sanlam as advisers. Martin and I joint-ventured together in March 2013 when we started our own Bluestar Business – 3 Sixty. I adore my 6 grandchildren and love spending time with them.
My interests
- Loves travelling and outdoor life
My qualifications & recent awards
Qualifications
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Postgraduate Diploma in Financial Planning
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Diploma (Secretarial)
Awards
Sanlam Gold Eagle
A symbol of high achievement and outstanding results. The Gold Award is presented to advisers who exemplify excellence in service, innovation, and client impact.
16 LIMRA International Quality Awards
This annual award recognises professionals demonstrating high standards of quality, service, and professionalism in the insurance industry across the globe.
PRODUCTS AND SERVICES
What we offer
Severe Illness Cover
Helps cover the unexpected costs of a dread disease, leaving you to focus on your health.
TOOLS & CALCULATORS
Explore resources to help you connect with a financial adviser.
CAMPAIGNS
Discover more
BLOGS
Latest insights from our blogs.
Financial Planning
Building generational wealth: Simple strategies for securing your family's financial future
Generational wealth grows through thoughtful planning, steady investing, and clear intent, helping families create security that lasts beyond one lifetime.
Investments
Financially confident youth: Africa's greatest investment
Financial confidence helps Africa’s youth turn potential into progress. See how families can build resilience, skills, and secure futures—start shaping tomorrow today.
Financial Planning
Mid-year / Annual Checklist - when meeting your financial adviser
Prepare before meeting your financial adviser to make the most of your session. Bring key questions, review your will, portfolio, and financial plan, and gain clarity, peace of mind, and guidance to reach your goals.
Fiduciary Services
This Youth Month - Plan carefully for your child’s inheritance
Thoughtful estate decisions help protect children, manage taxes, and avoid future disputes. Set clear intentions and structure wealth transfers with care. Take control now.
Financial Planning
How to impart financial wisdom to the next generation
Impart financial wisdom to the next generation with practical habits, open conversations, and smart planning tools that build confident money choices
Financial Planning
Get a head start this #YouthMonth with saving for your child’s education
Smart planning now helps secure your child's future success. Even modest monthly contributions can grow over time - helping you keep pace with rising education fees and inflation.
Fiduciary Services
Dads, secure your legacy with a will
A valid will helps ensure your wishes are followed, loved ones are protected, and assets are distributed clearly. Take ownership of your estate planning today.
Financial Planning
Financial literacy – from toddlers to teens #YouthMonth
Financial literacy builds strong money habits from an early age, helping children and teens make confident choices at every life stage. Support their journey today.
Financial Planning
The behavioural traps fraudsters exploit
Investment scams exploit cognitive biases, especially during bonus season. Spot the warning signs, slow decisions, and protect new funds with confidence.
Investments
The 4 Dimensions Checklist helps you make better investing decisions
Young professionals often upgrade lifestyles instead of investing. The Four Dimensions Checklist helps you pause and assess return, risk, liquidity and tax efficiency, guiding smarter financial decisions for long-term wealth.
Financial Planning
What Fathers should be teaching children about money
Practical money lessons help children build healthy habits, confidence, and responsibility from an early age. Encourage smart financial choices at home today.
Financial Planning
Costs of single motherhood
The costs of single motherhood unpacked with real expenses, budget tips and protection ideas to keep finances steady—start planning your next step.